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Michel Hogan

Brand Counsel

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You are here: Home / Archives for Org Identity

Org Identity

A brand is not something you do; it’s the result of it.

Brand, Org Identity, Unheroic Work · October 28, 2020

Does your to-do list include working on the brand? How about your team’s list? It’s almost certainly on the organisation’s list. And if …

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Keeping your promises can help you avoid the minefield of people’s outrage.

Brand, Leadership, Org Identity, Promises · October 24, 2019

People making demands of a company to act differently isn’t a new story. However, the nature of what they’re asking for is shifting. In a …

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Brand requires deep work

Brand, Org Identity, Purpose, Values · March 1, 2019

By Michel Hogan I’m a voracious reader and always on the lookout for titles to add to my reading list. It’s particularly nice when that …

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The Employee and Customer Experience Loop

Brand, Customer Experience, Org Identity · May 15, 2017

By Michel Hogan The experience employees have becomes the experience customers have, which circles back around to employees in a loop. It …

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An org’s little things are the big things

Leadership, Org Identity, Purpose · July 31, 2016

During a podcast, author Tim Ferris and Josh Waitzkin, who was the basis for the book Searching for Bobby Fischer, were discussing the …

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Good morning! #portlandvictoria #harboursunrise #l Good morning! #portlandvictoria #harboursunrise #love3305 #foreshore #sunrise
Winter sky beach walks are the best. #bridgewaterb Winter sky beach walks are the best. #bridgewaterbay #love3305 #portlandvictoria
Precocious blooms getting started ahead of schedul Precocious blooms getting started ahead of schedule. Spotted on my walk yesterday. #earlyspringtime #cherryblossom
Late Autumn colour. So pretty. #autumnleaves Late Autumn colour. So pretty. #autumnleaves
misty magical forest misty magical forest
Early start. #weekend #roadtrip Early start. #weekend #roadtrip
Mood #ngv #artwander Mood #ngv #artwander
Love spending time with Rothko. Always see somethi Love spending time with Rothko. Always see something new… #ngv #artwander #reset
About as close to a selfie as l get 🙃 #ngv wand About as close to a selfie as l get 🙃 #ngv wander #oldmirror
Wintery sky and sea to match. #beachinanyweather # Wintery sky and sea to match. #beachinanyweather #love3305
Just because flowers. Live the soft tones and dece Just because flowers. Live the soft tones and deceptively hardy blooms. #flowers #crysanthemum
Beach ramble reflections, washed up coral and low Beach ramble reflections, washed up coral and low tide rocks. Love the different moods a beach evokes. #beachwalk #torquay #whitesbeach
Whenever l hit the road, l always wonder at the sc Whenever l hit the road, l always wonder at the scale and expanse of land unfolding.
Sunrise action at Bringalbert Lake this morning. W Sunrise action at Bringalbert Lake this morning. Worth the early start! #eastertrippin #sunrisesky #sunrise
Afternoon de-light through the trees. #eastertripp Afternoon de-light through the trees. #eastertrippin #camping #middleofnowhere
harvest moon. Happy Easter. #bringalbertlake (no l harvest moon. Happy Easter. #bringalbertlake (no lake but lovely and away from the hordes)
Jetty Southend SA cool and misty #eastertrippin Jetty Southend SA cool and misty #eastertrippin
last light sunset Southend SA #eastertrippin last light sunset Southend SA  #eastertrippin
Beach for days and maybe a fish… #discoverybay # Beach for days and maybe a fish… #discoverybay #nelson #eastertrippin
artful drifts of bobble seaweed, air soft with ear artful drifts of bobble seaweed, air soft with early light. #happyplace #beachwalk #morningbeach #visitportlandvic
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