Hands up if you have a ‘to-do’ list. I suspect nearly everyone does. Now hands up if you have a ‘done’ list. Fewer if any, hands in the air. …
Promises
What we owe each other
When a brand's store of value overflows, there's usually an undercurrent of I care about what you care about going on between me and you. It …
A new tool for making promises you can keep
On the bottom shelf of my bookcase, I've got a small library of books and a stack of papers that explore promises and commitments. The …
In a game of experience happenstance, you lose.
Experience without expectations is unthinkable — literally. What I believe will happen plays a prominent part in how I feel about what does …
Beware the noise of other people’s ideas.
The book "Noise, A Flaw in Human Judgement" by Daniel Kahneman, Cass Sunstein and Oliver Sibony explores the information and choices that …
How to make the most of your values.
Values are not there as a billboard for your goodness. Frankly, I don’t care what someone who doesn’t work for me, with me and buy from me …
Trust turbo-charges your brand result.
Are you a trust given or a trust earned person? In my experience, everyone is one or the other, and like oil and water, the two don't …
The consequences of promises
Consequences always follow promises, and the nature of the outcome is determined by whether you keep or break them. At first glance, …
I am not on a journey
These days, it feels like every damn thing I do is called a journey. I'm not buying a drill. I'm on a home improvement journey. I don't …