Unheroic Work

The word steppe comes from 15th-century Russia and means ‘further origin uncertain’, which neatly captures the nature of values. While they’re often presented as fully formed imperatives. They’re not. It’s an ongoing process to find them, understand them and use them to guide choices every day. But first. Vast and often...

While enjoying a coffee with a friend, she shared a story about her workplace, which got me pondering the culture-process divide and the consequences for people’s endeavours. Culture is how people choose to do things repeatedly, and processes direct people on how to do it. And when those two things are...

A recent experience got me thinking about how inconsistent delivery of unheroic stuff is a surefire way to lose customers and erode the value stored in the brand. The story began when I opened my 2024 car insurance policy. My jaw dropped. After ten years with the same insurer, I’m used...

I first encountered renowned Canadian designer Bruce Mau's Incomplete Manifesto for Growth decades ago. And one of the points he made stuck with me. He said, "AVOID FIELDS, JUMP FENCES. Disciplinary boundaries and regulatory regimes are attempts to control the wilding of creative life. They are often understandable efforts to order...

When organisations think about capital, two dominate. Financial and human. Both are crucial, and abusing them will collapse value and drive you out of business. Yet, you accumulate value across more than those two. But don't necessarily consider those things as capitals when making decisions. As a result, choices erode rather...

"Instead of bringing back 1600 plants, we might return from our journeys with a collection of small unfêted but life-enhancing thoughts." Alain de Botton Travel always reveals… something. A recent trip reminded me of the importance of getting the essential things right.  No matter what your business does. There is one thing that is...

You know the power of compounding. When you reinvest the interest on your investment, your return grows over time. Atomic Habits author James Clear discussed compound return of 1% habits at his Growth Faculty event in Melbourne this week. Describing how a daily 1% improvement in a habit will compound to...