You know the page. There might even be one in your organisation. At the top is purpose, and from there, the cascade continues …
Values
How to make the most of your values.
Values are not there as a billboard for your goodness. Frankly, I don’t care what someone who doesn’t work for me, with me and buy from me …
There is no there for values and culture
The team of five peered out from their respective Zoom screens. It wasn't the ideal way to do the work we were about to begin, but after …
Five signs your company values might be bullshit
The combination of hubris and aspiration, liberally sprinkled with puffery make many value sets mosh pits of self-delusion. So there’s …
If your values don’t push back, they’re probably principles
During what passes for idle chatter during coffee and networking at a recent event, the throw-away comment, “I think values are a load of …
The desire to fiddle and other enemies of a brand result
What are the enemies of the brand result? The desire to fiddle, resistance, and the doldrums. The first one – the desire to fiddle – …
Brand requires deep work
By Michel Hogan I’m a voracious reader and always on the lookout for titles to add to my reading list. It’s particularly nice when that …
Your values are an operating system for making promises
By Michel Hogan I have a confession. I’m a podcast junkie and the ‘Waking Up’ podcast with Sam Harris is among the cornucopia of series I …