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Michel Hogan

Brand Counsel

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You are here: Home / Archives for Values

Values

What we owe each other

Culture, Customer Experience, Employee experience, Promises, Purpose, Unheroic Work, Values · August 9, 2022

When a brand's store of value overflows, there's usually an undercurrent of I care about what you care about going on between me and you. It …

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A secret weapon for managing your values

Culture, Org Identity, Unheroic Work, Values · June 23, 2022

The continuing effort to keep values in balance tempts many organisations to measure and manage them in people's performance and behaviours. …

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Your values will benefit from some (productive) tension

Brand, Culture, Org Identity, Unheroic Work, Values · February 28, 2022

Sticking with values, I want to expand on an element of Aristotle's golden mean from my last article. I call it productive tension. Look …

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How Aristotle and Buddhism can help define your core values.

Brand, Culture, Employee experience, Org Identity, Unheroic Work, Values · February 8, 2022

Too many conversations about values start by asking are they right or wrong. But for most organisations “How do we use them?” is a more …

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The lost valley of unheroic work

Purpose, Unheroic Work, Values · September 27, 2021

Organisations are made of unheroic work — those thousands of everyday actions and decisions that keep your particular engine turning. Hidden …

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Avoid statement creep and focus on what matters most

Brand, Communications, Org Identity, Purpose, Unheroic Work, Values · September 13, 2021

You know the page. There might even be one in your organisation. At the top is purpose, and from there, the cascade continues …

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How to make the most of your values.

Culture, Leadership, Promises, Values · August 5, 2021

Values are not there as a billboard for your goodness. Frankly, I don’t care what someone who doesn’t work for me, with me and buy from me …

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There is no there for values and culture

Culture, Org Identity, Unheroic Work, Values · February 10, 2021

The team of five peered out from their respective Zoom screens. It wasn't the ideal way to do the work we were about to begin, but after …

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Five signs your company values might be bullshit

Brand, Culture, Customer Experience, Operations, Promises, Values · September 2, 2020

The combination of hubris and aspiration, liberally sprinkled with puffery make many value sets mosh pits of self-delusion. So there’s …

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